The full collaboration software paper is available as a free download from the Mikogo website. "As providers of collaboration software, we must not only develop intuitive products, but also ensure that businesses clearly communicate the benefits to their co-workers to get their buy-in." "Very often businesses purchase online collaboration software, however, they miss to define and implement clear processes as to when and for what purpose to use it," explains Erik Boos, Co-Founder of Mikogo. However when users understand the tool's purpose and how to best use it, they will be more likely to embrace it, thus improving the company's productivity and return on investment. There will always be individuals who opt to stay with the status quo, as they fail to understand the trade-offs and requirements. Companies can make the most of their collaboration software by rolling it out across the board, rather than using it exclusively for the core team. One of the biggest and commonly discussed challenges is that of training and awareness. Additionally, we will see the development of further collaboration tools focused on specific business use cases and niches, rather than only generic products. While people are more willing to spend money on tools and while it is becoming a natural extension of the toolset, they are less inclined to invest time in training, which means that developers must focus on creating intuitive software. Several common trends were identified pinpointing the keys to success for development of collaboration software and adoption by businesses. In their interviews with 15 top collaboration software thought leaders, Mikogo asked about the market trends we will see in 2015, the benefits for businesses adopting collaboration software, challenges companies face in doing so, and how businesses can utilize it to its greatest potential. Companies responsible for this transformation and whose leaders were interviewed for this paper include Wrike, Trello, Quip, DocuSign, MindMeister, Smartsheet, NetDocuments, Mikogo, Samepage, eXo Platform, Projectplace, HighQ, ProofHub, Time Doctor, and Brightpod. Companies of all sizes use collaboration software on a daily basis and the industry, which is expected to be worth $5.9 billion by the end of 2018, has transformed how businesses operate today. The leaders of 15 established collaboration software companies were interviewed on their predictions for the industry in 2015, and found that collaboration software can expect interesting challenges, trends and developments in the year ahead.Ĭollaboration software is becoming ever more popular as it allows businesses to streamline their processes, manage projects better, and boost productivity. Mikogo, a global provider of online meeting solutions, has released a detailed qualitative paper on the trends and developments for the online collaboration software industry in 2015. The companies and respondents of this paper have been fundamental in shaping the collaboration software industry today, and their responses provide unique insights on the current state of the market and its future. Thought leaders from 15 established collaboration companies were interviewed on their outlook for market trends in 2015, as well as their predictions on expected benefits and challenges for the future.
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