Have feedback or a feature request? Send your thoughts our way. This can be used for anything from tracking keywords or brand mentions, to keeping an eye on competitor output or industry developments. It helps you monitor your brand mentions on the social web, blogs and online discussion forums. The feature disappeared in July 2013, however, right after Google discontinued Google Reader, causing alternatives to spring up. There are some good alternatives to Google Alerts though and one of my current favorites is TalkWalker. It's a busy time in Trondheim these days, so stay tuned for more changes to Google Alerts in the coming months. How Google Alerts works As a free media monitoring tool, it will notify a user via email whenever Google indexes a new page or any type of content that contains the keyword or phrase that has been specified. Google first added RSS support for Google Alerts in October 2008. Two other notable improvements to Google Alerts are that we've made them faster (especially News alerts) and are now including - where possible - images in News alerts. Once you sign in to Google Alerts and create an alert, you can opt for feed delivery by clicking 'Edit' next to your alert on the 'Manage Your Alerts' page and changing your 'Deliver to' selection from 'Email' to 'Feed' (click on the image to see larger). We use Google alerts quite a lot to keep in touch with whats being said about our company, but what we’ve found really useful lately is using the reverse image search tool in Google Images to search for our images appearing around the web. As you enter your terms, view a preview of the results below. Now your News, Web, Blog, Video, and Groups alerts are more easily accessible than ever. Enter a search term for the topic you want to track. You should have a strong sense of who your audience really is compile. (Of course, we think the best places to view your updates are iGoogle and Google Reader.) Until now, alerts have been delivered via email only, but those days are over. Collecting Your Niches Conversation with Google Reader & Google Alerts. If you want to understand how to get it set up, know how to analyse the data, and dig into all of the features, check out this series.This week, our Trondheim-based Google Alerts team launched support for feeds, a highly requested feature you can use to receive alerts via the feed reader of your choice. Using Google Alerts tracks content online but ONLY that which has been found and indexed by Google. You need to be logged in to a Google account and should be presented with the following. So let’s take a look!įirst, just go to (or whatever local version you use) and add /alerts to the end of it. I’ve got 6 simple alerts that I think everyone can benefit from. That’s just one example, but Google Alerts are SERIOUSLY cool, and not just for bloggers or marketers. Without the Google Alert, I might still not know. Knowing the article existed meant we could talk about it, and share it with others on social media. The ONLY reason I knew about it was from an email I received from a Google Alert I had set up. We weren’t tagged on Twitter or LinkedIn nor did I see it shared anywhere even just with the mention of our names. MS Dynamics World did a write-up that featured a podcast episode from The UP Podcast that I co-host with Lisa Crosbie. Recently I noticed that I was mentioned in an article published by a really well-known website in my industry.
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